 Digital Media Wire | Research: mobile ads cheapest on Windows phones [with chart] Digital Media Wire The average eCPM for iPhones is $2.85, followed by Androids at $2.10, a dollar figure called “effective cost per thousand impressions” that is calculated by dividing total earnings by total number of impressions in thousands. All other smartphones are ... Opera: iOS trumps Android on ad monetization, Windows Phone far behind Report: Apple's Mobile Ads Make More Money Than Google's iPhone leads in mobile monetization performance globally: report |
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