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> Rotten Tomatoes is now integrated with Apple’s iTunes Store
abatis
post May 21 2010, 02:25 AM
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Rotten Tomatoes is now integrated with Apple’s iTunes Store — which means that the iconic Tomatometer and its scores that aggregate reviews from leading critics are now part of the information page for movies across the web and the iPhone versions of iTunes.

The Tomatometer, which is based on the reviews of hundreds of critics, is a trusted measurement of quality for millions of moviegoers, and has become a familiar sight to movie fans since Rotten Tomatoes’ inception in 1998. From the iTunes Store, users can click for more information and head directly to Rotten Tomatoes’ popular website.

As you probably know, Rotten Tomatoes is now part of Flixster, and together the sites and their mobile apps reach more than 30 million moviegoers each month.

The integration of Rotten Tomatoes’ Tomatometer is effective immediately across iTunes.


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